Role & Responsibilities:
● Develop and execute social media strategies for clients, aligning with their overall marketing goals and performance marketing objectives.
● Create and curate engaging content for social media platforms such as Facebook, Instagram, Twitter, and LinkedIn
● Monitor and analyse social media metrics to track success and adjust strategies as needed
● Collaborate with the creative and marketing teams to ensure social media efforts align with overall campaign objectives
● Manage ORM
● Create regular social listening reports
● Stay up-to-date with industry trends and best practices for social media management and performance marketing

Skills Required:
● Strong project management skills, with the ability to manage multiple projects and meet deadlines.
● Excellent communication skills, with the ability to communicate effectively with clients, team members, and stakeholders.
● Strong leadership skills, with the ability to create a team culture that fosters effective teamwork and relationships at the workplace.
● Strong financial management skills, with the ability to manage budgets and ensure financial liquidity.
● Experience in planning and implementing integrated strategies on brands, driving business value for them.
● Knowledge of cross-selling client services and identifying opportunities for more business/projects.
● Ability to provide training support to the team and implement ways of working/processes/schedules to course-correct.
● Basic knowledge of KPI sheets, P&L management, manpower mapping, salary budgeting, and succession planning.
● Creative problem-solving attitude and ability to identify and develop PR opportunities.
● Ability to facilitate effective payment collection from clients to ensure timely payment.
● Strong understanding of social media platforms, performance marketing, and their algorithms. Execution expertise will be preferred.
● Knowledge of whatsapp and email marketing.
● Strong analytical skills and experience with social media metrics.
● Strong attention to detail and ability to meet tight deadlines.

RELEVANT INFORMATION:
● A Bachelor’s degree in Marketing, Communications, or related field. Master’s degree in communications/ MMs/ MBA is welcome.
● Minimum 2-8 years of experience in social media management, with a focus on agency work and performance marketing.
● Salary- 3-7.5 LPA